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Search engine marketing (SEM) uses PPC (pay-per-click), CPM (cost-per-impression) & paid adverts to get more web traffic. PPC (pay-per-click) is most commonly used internet marketing strategy to instantly increase website traffic. This is where you pay to advertise in search engines for a keyword, when someone searches the keyword, your advert will appear on the first page in the sponsored listings section of the web page. When someone clicks on your advert, they will be taken directly to your website, but you pay for every click.

Short-term & long-term strategies

In the Short-Term PPC (pay-per-click) and paid adverts are great ways to generate traffic, as you can immediately start seeing visitors coming to your site. However search engine optimisation (SEO) is a better Medium-Term to Long-Term strategy, the effects are not always immediate but they are much longer lasting, you get a lot more traffic for your money compared to PPC (pay-per-click) or paid adverts.

Our strategy

At Cannysoft we offer an excellent PPC (pay-per-click) service, where we do keyword competition analysis and find the best keywords for your website. These keywaords will help you to bring a lot of traffic but will not cost a lot of money per click. Our powerful online strategy that combines search engine optimisation (SEO) & search engine marketing (SEM) can truly help your business stay ahead. Let us begin improving your site today!

Let's get your project started

We offer high quality web design, web application, SEO, SEM & business stationery design services at competitive prices. We are committed to work closely with our clients, provide excellent services and manage processes to meet customer's needs.

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Please feel free to contact us, we don't charge for a quotation, whether you hire our services or not.


checkFixed pricing, no nasty surprises
We'll provide you with a fixed price quote so that you don't get any nasty surprises. No hidden costs.
 


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Our services

When you invest in a website, you need to be certain that you are getting what you need - not just "another website" from "just another web design company". When we meet with you, we keep a completely open mind. We listen to what you say and we learn how you work, so we can build you a website that gives you what you need and is what your clients want to use.

important_devices New website design services
We craft 100% custom-tailored websites to meet the unique needs of your business.


build Upgrade existing website
A website redesign can be a wise investment as website is your primary online marketing tool.


youtube_searched_for Search engine optimisation (SEO)
Knowing your goals, objectives, audience and competitors are foundation of our SEO strategy.


trending_up Search engine marketing (SEM)
Search engine marketing (SEM) uses PPC (pay-per-click) & paid adverts to get more web traffic.


settings_ethernet Web based software development
We can build bespoke web based application to meet the special needs of your business.


gavel Legal case management software
Legal Workspace is an all-in-one legal case and practice management software for the UK legal industry.


format_paint Business stationery design services
Get the competitive edge with our business stationery design services. Letterheads, Business cards etc.


receipt HTML email design services
We can design and code you a pixel perfect HTML email template, which will work in all major email clients.


Tell us about your project

We focus strongly on function & usability and train you to manage your website as a business asset.